Describe all financial and budgetary assumptions and issues associated with the product from both revenue and cost perspectives.
Sales and Revenue Forecast
Describe a scenario in which customers will employ your product, or are currently employing similar products.
- A.) Present the following estimated sales volume and revenue
forecasts the product will produce for the company over a two-year
period:
- Best-case scenario
- Worst-case scenario
- Most-likely scenario
- B.) Create a separate forecast for direct sales and another for indirect channel sales.
- List all assumptions that impact each forecast.
Cost and Budget Estimates
Present a most-likely cost estimate and a most-likely budget estimate
over a two-year period. List all assumptions that impact each estimate.
PRODUCT DEVELOPMENT COSTS
MANUFACTURING AND DISTRIBUTION COSTS
SALES AND MARKETING COSTS
SUPPORT AND TRAINING COSTS
GENERAL AND ADMINISTRATIVE COSTS
Other Costs
Present a most-likely cost estimate and a most-likely budget estimate
over a two-year period. List all assumptions that impact each estimate.
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